Subscriber Exclusives


Subscriber Exclusive

How Small Distilleries Can Win with Bottled Whiskey Cocktails

Releasing your tasting room’s Manhattan or old fashioned as an RTD isn’t as simple as scaling up and bottling the recipe. Here’s some advice from two craft distilleries on how to do it successfully.

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Esoteric Spirits: Explaining (and Selling) the Process

As small, independent distillers find more curious consumers, they’re learning how to communicate the technical side of their craft—and it’s driving interest in their spirits.

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Whiskey Blending with the Experts: From Science to Art to Market

Blending on the small-batch scale, craft-whiskey makers have limitations that the bigger producers don’t have—but they also have distinct advantages. Heeding advice from accomplished blenders, let’s look closer at how to blend whiskeys mindfully, with art and with purpose.

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Whiskey Blending with the Experts: Sharpening the Senses

Thoughtfully applying the science and craft of blending offers an avenue for distilleries to elevate their products—but it begins with a serious devotion to sensory analysis.

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Hedonic Testing: Gauging the Liking of Spirits

While there are limitations—and scoring high on likeability is no guarantee that a product will succeed—properly conducted hedonic testing can be a powerful tool for distillers and others in the beverage business.

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Might “Cold Peating” Offer a New Approach for American Single-Malt Whiskey?

Granulated peat—pulled from American soil and driven by environmental concerns—is different from the peat moss traditionally used in the production of Scotch. At least one distillery is experimenting with cold infusions that add a different dimension to single-malt whiskey.

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Spirit of Experimentation: Casks that Intrigue

When selecting barrels to finish their spirits, some craft distillers are going against the grain.

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How Distilleries Can Craft a Winning Bar Program

An on-site liquid-to-lips program is essential for producers to connect with customers—and not just your visitors, but also the bars where you aim to gain a foothold. Here are some key points to keep in mind when setting up and refining the bar program at your own distillery.

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Malt Outlook: Stable Supply and New Barleys

Recent barley reports and new recommended varieties offer distillers and brewers some welcome assurances and a glimpse of the future, including barleys better suited to nontraditional growing areas.

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Statistics, But Not Damned Lies: Analyzing Your Spirits

When it comes to analyzing the results of sensory evaluation, statistics can be a complicated yet powerful tool to use in the pursuit of higher-quality spirits.